About Us
About Joopio
A launch studio led by the person doing the work
Joopio was founded by Samit Patel in 2015. Samit leads every launch himself and brings in specialists only where a launch needs them.
100+launches since 2015
$6.6M+raised across four Kickstarter launches
$30M+in ad spend managed
15years taking products to market
SP
Samit Patel
Founder, Joopio
“I lead every launch myself. You get the person who has done it more than a hundred times, not a junior account manager.”
Who runs your launch
Fifteen years of taking new products to market
Samit ran Joopio as a growth agency through 100+ launches, then led growth for crypto and fintech companies before relaunching Joopio as a launch studio.
- Head of EMEA Acquisitions, UpholdBuilt UK marketing from scratch and led the launch of easyCrypto UK.
- Growth for NEAR, Arbitrum, Polkadot, Pendle and Mento LabsGo-to-market programmes for leading crypto protocols at Growgami.
- Fintech performance marketing at RaylsPaid acquisition for regulated financial products.
- 100+ launches with Joopio since 2015Hardware, apps, games, SaaS and crypto, from first idea to launch day.
- Mentor to founders at Techstars and HAXOn go-to-market, positioning and growth.
How we work
Small, senior and finished on time
One lead for every launch
Samit plans and runs your launch. No hand-offs to juniors.
Specialists when needed
Design, video, development and media buying, brought in per project.
A clear finish line
Fixed launch sprints, then a hand-over your team can run.
Let’s talk about your launch
Book a 20-minute call. Bring your product and your launch date.
Request a launch plan
Book a launch call
Tell us what you are launching and when. We reply within one working day with times to talk.
- 1Send the form
Two minutes: what it is, who it is for and your launch date.
- 2We reply within a day
With a few questions and times for a 20-minute call.
- 3If it is a fit
We agree the launch plan and start within a week.
Prefer email? sam@joopio.com
San Francisco
Hong Kong
Seoul
